Vitale Barberis Canonico

Vitale Barberis Canonico opens its first mini-program on We Chat

  • Pratrivero
  • November 26th, 2020

Vitale Barberis Canonico is increasing its online presence in the Chinese market by launching its first mini-program, an application on the social media channel We Chat, which will enable those interested to consult and see some of the fabrics from the new Autumn/Winter 2021/2022 collection. An innovation in the world of textiles which once again confirms the Company’s natural disposition to explore new applications and to come even closer to the end customer.

The Vitale Barberis Canonico mini-program is a virtual shop window where, starting from the main page, three macro-categories are opened: Novità, Icone and Performance (New, Icons and Performance) and a new opportunity to interact with our customers, but also a way of speaking directly with the end customer and to introduce our products to them.