We select the best raw materials and seek out the best practises in terms of animal welfare and respect for the environment.

We protect biodiversity by means of our Wool Excellence Club, an initiative aimed at rewarding those breeders who are dedicated to the conservation of the Saxon Merino sheep.

We maintain vertical-integration, traceable and 100% Made in Italy production, promoting the textile know-how of the local area.

We bring creativity and innovation into play in the production of sustainable products designed to last.

In 2020, we boosted digitalisation with the creation of our virtual showroom and invested in medium to long-term research and development.
The other fundamental elements
Sustainability Report 2020